A basic site on a builder can go up in a few days. A large agency project often takes several months. With a studio like ours, most websites take 2–4 weeks once we have what we need to begin.
What decides the timeline is rarely the build. It is the content, the decisions and the speed of feedback. Have your words, photos and goals ready, and keep rounds of changes short, and the site goes live sooner.
“How long will it take?” is one of the first questions we hear on a call, usually right after the price. The honest answer depends less on how fast anyone designs or codes, and more on how the project is run.
Typical timelines
- A builder site you make yourself. A few days to a few weeks, depending on how much time you give it and how much you want it to stand out.
- A studio project. With us, most websites take two to four weeks once we have what we need. A landing page sits at the shorter end, and an online shop with many products at the longer end.
- A large agency programme. Often two to six months, with research, workshops and several people to approve each step.
What a studio timeline looks like, week by week
Ours runs in four phases, and it is a fair standard to hold anyone to.
- Strategy, week 1. A briefing call, the plan of every page and the visual direction for your approval. Nothing is built before you agree how it will look.
- Build, weeks 1–4. The real site on a private link, with your content in it, and three rounds of changes, each one made and shown back before the next.
- Launch, week 4. A last test on real devices, the site goes live, and a short call walks you through it.
- Grow, after launch. We look at what visitors do and change what holds them back.
You can see the whole process on our process page.
What makes a website take longer
- Content that is not ready. Words, photos, prices and product details are the most common reason a site waits. The design can be finished and still have nothing to say.
- Slow decisions. Every week a round of feedback waits is a week added to the launch.
- Too many people approving. Each extra voice adds rounds, and often contradictions.
- Scope that grows mid-way. A new section or a new feature halfway through moves the date.
- Integrations and migrations. Bookings, payments, a CRM, or moving years of content from an old platform all take real time.
How to get your site live sooner
- Decide what the site has to do before the first call, usually calls, bookings or sales.
- Gather your logo, photos, prices and a list of services early.
- Name one person to give feedback and make the final call.
- Keep each round of changes to a single, complete list.
- Launch with what matters, and add the rest after.
Can it be done faster?
Sometimes. When our schedule allows it, we offer an urgency option, and some projects can be delivered in less than two weeks. It works best when the content is ready and the scope is clear from day one.
The bottom line
Expect a studio website in two to four weeks, a builder site in days, and an agency programme in months. Whoever you choose, the fastest projects are the ones where the goal, the content and the decisions are ready early. If you are starting from scratch, read how to build a website for your business.
Questions people ask
How long does a website redesign take?
With us, a redesign usually takes 2–4 weeks, like a new website. It can be shorter when the structure and content that already work are kept, and longer when content has to move from an old platform.
Can a website be built in a week?
A simple site on a builder can. A designed and coded website can sometimes be delivered in less than two weeks when the content is ready and the scope is clear, which is what our urgency option is for.
What do I need to prepare before a website project?
What the site has to do, your logo, your photos, your prices and services, and one person who gives feedback and makes the final call.